This article is part two of a two-part series exploring web traffic and clickstream data and covers case studies showcasing various applications of this alternative data category as well as vendor comparisons with unique selling points for each highlighted.
It is essential for businesses to understand customer journeys at various touchpoints and clickstream data analytics has become an important tool when evaluating online behaviors with the market size expected to reach 1.3 billion USD by 2030.
Despite challenges such as supply chain disruptions and inflation, strategic investments in technology and data analytics are essential for CPG companies to thrive. The sector's future hinges on adaptability, innovation, and understanding consumer preferences.
As part of Eagle Alpha’s January Next Level Conference, on Thursday, January 18th we organized an analyst lunch to discuss interesting data trends for the 'Magnificent Seven’.
In this article, we document a timeline of mergers and acquisitions in the alternative data industry over the years and present exclusive commentary from industry leaders.
In this session, we were joined by Marissa Dong, Partner at Jun He Law Offices, and Samuel Yang, Partner at AnJie Law, to discuss the latest regulatory developments in China and how it affects the global alternative data landscape.
This session focused on using alternative data for the analysis of food delivery companies.
On April 6th, 2022, we held our UNBOUND conference in midtown New York. This session, led by Apptopia, kicked off with an overview of app data capabilities and the type of insights investors can get from it.
Following the SEC's ruling on App Annie, we felt it pertinent to speak directly with the SEC in order to further understand the importance of compliance around alternative data and how to best prepare for SEC examinations.
The settlement stems from alleged misrepresentations that App Annie made in how they handle data from app owners. This app data was from public companies in some instances and so could potentially be considered material non-public information (MNPI).
In this month’s legal & compliance workshop, Lowenstein Sandler joined us to speak about this quarter’s most pertinent topic in the alternative data industry surrounding mobile app data provider, App Annie, and the SEC’s decision to charge them with securities fraud.
Mobile apps provide a wide range of valuable insights surrounding the success of a company through the data points collected on its usage.
