It is essential for businesses to understand customer journeys at various touchpoints and clickstream data analytics has become an important tool when evaluating online behaviors with the market size expected to reach 1.3 billion USD by 2030.
Every day consumers use customer reviews throughout their decision-making processes. Software is no exception, and that’s where G2 comes into play.
On November 19th, we hosted a webinar on consumer trends in China and the impact on luxury brands. We were joined by an e-commerce data provider DataBurning, a consumer transaction data vendor Global Blue that specializes in tax free shopping, and app data provider Aurora Mobile.
The recent cyberattack on Change Healthcare has underscored the healthcare industry's persistent vulnerability to cyber threats, as the sector undergoes rapid digital transformation.
In Part 2 of this report we present case studies from leading vendors as well as comparison tables.
On October 15th, we were joined by i360, RIWI, and Prosper Insights & Analytics who discussed data collection and methodologies when working with survey data in the US and globally highlighting case studies and future projections.
The case studies explore India's digital transformation across finance, retail, and food delivery. Satellite data is also shown to track retail and manufacturing activity in India, and options data is used to analyze retail investor sentiment.
On September 17th, we were joined by Babel Street Data, AutoScout24, and Ereteam who discussed how different type of alternative data can be used for the analysis of automotive stocks.
From early observational methods in ancient civilizations to the use of modern technology like satellites and numerical weather prediction models, weather data plays a critical role across industries, including energy, commodities, and disaster risk management.
India's economy is growing rapidly, driven by strategic government initiatives, rising incomes, and increasing foreign investments. The country’s evolving financial ecosystem, supported by structural reforms and technological advancements, is attracting global investors and fostering innovation
This article is part two of a two-part series exploring the alternative data landscape in Japan covering timely case studies vendors submitted for this report and a breakdown of leading vendors for this region.
This article is part two of a two-part series exploring alternative data for autos. It covers case studies showcasing applications of various alternative data categories as well as vendor comparisons with unique selling points for each highlighted.
