Alternative Data for Macro Analysis

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Macro funds and Commodity Trading Advisors (CTAs) have been rapidly evolving, adapting to changes in financial markets, and leveraging new sources of information to gain a competitive edge. The use of alternative data by these funds has also grown throughout the years as COVID-19, government lockdowns, and supply chain disruption created a significant challenge to company and economic forecasting models which led to higher demand for inflation, pricing, and supply chain insights.

Trade datasets such as government import/export records and bill of lading (BOL) data help track global supply chains and demand at both national and industry levels. Satellite and weather data provide visibility into shipping activity and commodity stockpiles, while currency flow data offers a lens into capital movement and broader economic health. Geo-location data, derived from aggregated foot traffic, highlights real-time consumer behavior across retail and commercial centers.

Consumer-focused datasets are equally valuable. Credit card transactions and point-of-sale data reveal spending patterns, while consumer credit and delinquency metrics shed light on leverage and financial resilience. Sentiment analysis of central bank statements, news, and social media helps investors interpret market tone and policy shifts. Employment data, particularly from job listings, reflects business confidence across sectors, and logistics or trucking activity offers a pulse on industrial output. These datasets empower macro investors to make more timely and informed decisions in an increasingly complex global environment.